fresissima® y Willi Geller se encuentran para hablar sobre el futuro en el sector dental
En el mes de noviembre el management DAM fue huésped del Maestro Willi Geller en su laboratorio de Zurigo. Recibió la empresa italiana propio el odontécnico más famoso del mundo que, al partir de su propia experiencia con Oral Design, quiso confrontarse sobre el futuro del sector odontotécnico y odontológico.
Willi Geller es justamente considerado el “Leonardo Da Vinci” del sector y si en el pasado revoluccionó el modo de entender el trabajo del odontotécnico, hoy sigue siendo el referiemiento absoluto del grupo Oral Design, en práctica el estado del arte de la odontología, compuesto por casi 100 profesionistas diseminados en los cuatro ángulos del mundo que aplican y divulgar con entusiasmo la filosofía del Maestro.
El administrador de la D.A.M. S.p.A., Roberto Gallo Cassarino, amigo y defensor suyo, desde siempre se reconoce en la visión “Gelleriana”, que dá la máxima importancia a la unicidad de los productos y a la altísima calidad del trabajo, puntos llaves de la filosofía fresissima®, conocida también como la “Ferrari de las fresas”.
En Zurigo se recogió un excellente feedback sobre los productos y se hicieron consideraciones sobre la difusión de la marca; además fue posible confrontarse sobre como Willi Geller haya rendido así internacional la propia “organización”, objetivo y trabajo en los cuales la D.A.M. S.p.A. en los últimos años se dedica con la máxima atención con el sístema de distribución exclusivo “ADEMÁS DE LA FRANQUICIA®” partido desde su origen propio con grandes ambiciones de internacionalidad.
New Video
WHAT THE SECRET OF FRESISSIMA?
The idea of the product which “WORK FOR YOU!” is a dream which unfortunately will materialize only in this video. But the fancy in the realization of always new innovative and exclusive products is the basis of the fresissima philosophy and is surely that PLUS which has determinated the SUCCES of “BEYOND THE FRANCHISING” sale points that can stimulate the constant interest of the dental market also without any previous knowledge, and to obtain the orders already starting from the first week.
Fresissima products can be considered the most innovative, unique, precise and so easy to handle to simplify at most the work of the professional and to guarantee the highest safety to the patient but they will never be self employed because not only the product make the difference…the excellence keeps in the hands of the dentist and of the dental technician, and to them is dedicated this DREAM of FREEDOM. Have a good vision!
MEETING DAM SPA
Meeting in Italy
As always, the technical advanced courses in DAM S.p.A. are personalized and continuous and, once a year, all the European Dealers come in Italy to take part in a big meeting.
DAM management met all European Dealers at the habitual International Meeting: a meeting followed in different languages, there was Italian, Spanish, Portuguese and French people! The meeting at the end of the summer 2009 was the occasion to present the new products of the historical brand, fresissima® , and the younger and more innovative brand Xtruments® . The award ceremony of the best Dealers of each country took place; the dealer in Bologna (Italy) and the one in Albacete (Spain) had awards of particular importance. The meeting ended with a recreational time and some of the most athletic Dealers had the opportunity to relax and have fun practicing water sports on the Avigliana lake, next to the firm.
The novelty is the recurrent theme in any sector but it is FUNDAMENTAL in a sector as that DENTAL, so connected with the continuous medical-scientific development.
It is really on the INNOVATION that D.A.M. S.p.A. results winning compared with the whole rest of the competitors.
To get clearer the concept we can quote the sentence of the famous dental technician Willi Geller of Zurich: “Give to a dental technician a series of standard products is as to give a palette to a painter with only five colours and ask him to paint the world in the way as real as possible ”. In fact the principal prerogative of the dentist and of the dental technician, for example in prosthesis, it is that to realize a tooth more and more similar to the natural tooth of the patient from both the functional and aesthetical point of view.
The principal divisions xtruments® and fresissima® produce a very ample range of products created on purpose to follow the scientific development in dentistry and the continuous requests of the dentists / dental technicians.
Moreover, really thanks to the narrow connection which comes to create itself among the area “Research and development” and the exigencies of the search in the DENTAL sector it’s faster to create already tested novelties which answer to the real necessities of the market.
The science, in fact, is always in evolution thanks to the researchers of the universities and the single dentists and dental technicians that in associations and teams they continually experiment new solutions and techniques. These to be realized need innovative products. Only xtruments® and fresissima® are born on purpose to satisfy such exigencies and to follow "step by step" this continuous evolution.
But the principal novelty is really "BEYOND THE FRANCHISING®" distribution system that with diametrically opposite presuppositions to the traditional franchising allows to the concessionaire to have a type of distribution without intermediary passages, representing for the dentist a CONSULTANT to whom to submit the information and the requests of those novelties that the market, plastered in traditional systems of production, which doesn't succeed in furnishing.
The novelties that each semester are introduced are the result of the “feed-back” picked up by the exclusive "BEYOND THE FRANCHISING®" concessionaires who thanks to this have always the great opportunity, granted by such system, to be always the only suppliers privileged to be able to introduce them on the market in great advance on the competition.
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